Avanti History and Ethos

Avanti Jewellers is situated in the picturesque market town of Ashbourne, a stone's throw from Dovedale in the beautiful Peak District and close to Carsington Water and Alton Towers.

Founded in 1982 by brothers Alan and David Matkin, Avanti continues to this day to be a family managed business.  A small dedicated team, including resident goldsmith Ron Fairweather, work closely together to bring the Avanti brand to life.  Avanti offer a full jewellery repair service in the Derbyshire area from their own on-site workshop along with an in-house watchmaker. 

Service, quality, design and customer satisfaction are at the forefront of the Avanti ethos. To meet customers' expectations is the aim of the Avanti team.  Whether you are purchasing an item from display or having a piece of jewellery individually designed and made using the Avanti Bespoke Service, the level of customer care and attention you can expect will be second to none.

Our store opening times are:

Monday - Saturday : 9.30am - 5pm

Sunday : 10.30am - 4pm

(Closed: Christmas Day, Boxing Day and New Years Day)

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